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Startup valuation calculator

Estimate what a startup could be worth based on its recurring revenue, growth, margin and churn. The model is transparent and the result is a range — because no honest valuation is a single number.

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Estimated valuation range
$6.9M – $11.5M
Revenue multiple
9.2×

Midpoint $9.2M. This is a rough estimate from a transparent multiple model — not a guaranteed valuation, an offer, or investment advice.

How this is calculated
We start from a base revenue multiple and adjust it up for growth, up for gross margin, and down for churn, then bound it between 1× and 20× ARR. The range is the midpoint ±25%. Real valuations depend on many factors this model doesn’t capture — market conditions, moat, team, and deal terms. Treat the output as a starting point for a conversation, not a number to quote.

How startups are valued

Early-stage software companies are most often valued on a multiple of revenue (ARR), not profit. The multiple rises with growth and gross margin, and falls with churn and market uncertainty. A fast-growing, high-margin, low-churn SaaS company commands a much higher multiple than a slow-growing one with the same revenue. This tool applies that logic transparently so you can see exactly how each input moves the number.